Wednesday, June 15, 2016
Action Figure of the Week: James Bond, Moonraker (Mego; 1979)
In terms of sci-fi movies and collectible toys, 1979 was a banner year.
Movies such as Star Trek: The Motion Picture, Alien, Buck Rogers in the 25th Century, The Black Hole and Moonraker premiered that year, and every title on that list also saw memorable toys produced by Mego Corp.
I collected toys from all those sci-fi franchises, but never had the full line of Moonraker action-figures, alas.
Still, I vividly recall seeing these 12.5” -tall action figures on the shelves at Toys R Us and wishing for them.
Recommended for children three and over was this action-figure of Roger Moore as James Bond, described here as “The World’s Greatest Secret Agent…Legendary Commander 007.” On the box is emblazoned the legend: “Action-packed Spy Adventures in the Fabulous Realm of Space.”
The most amusing facet of the action-figure, however, is that Bond wears a (loose) bow tie over his space suit.
Other figures in the “fully articulated, fully poseable” line included Holly Goodhead, the menacing Jaws and Drax. I remember seeing all of the figures in stores many times, save for Drax, and to this day, Jaws fetches a pretty penny on E-Bay.
What makes this particular Bond toy special and memorable to me is that Moonraker represents the first occasion since the 1960s, I believe, that James Bond action-figures were mass produced and widely available. This is the first time, in other words, Bond was in toy stores in his 1970s Roger Moore persona.
I also had a Moonraker model kit in 1979, which, of course, was merely a space shuttle model with special decals.